Last night the American Music Awards were on and they were incredible… The entire show was a huge amazing production! Being in student ministry I strongly feel that you should be watching these music/video award shows. You may not agree with what they say or do, but this is what students are into. They know all the songs all the dances and all the words to the songs.
Not only should you watch to see what is going on in student culture, but to watch production done amazingly. They are doing things that keep the viewers engaged in the show, in turn we should be doing things that draw in lost students. PERIOD!!!
Remember this quote.

“To reach people no one else is reaching, we must do things no one else is doing”

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